Dialogue on a Non-Existent Product

In which we talk back to a puff piece on another dental gizmo… You know something? Why, yes. Yes, we do. In fact, we know a lot of things. Brushing one’s teeth every single day is ideal, but there are times when you return home too bushed out to actually bother brushing. Actually, brushing twice …

How to Be Misleading while Saying Nothing in 4 Easy Steps

Originally posted 15 April 2011 Write a “health news” article like this one: Click image to enlarge Instructions Slap on a too-good-to-be-true headline that seems to green-light unhealthy behavior. Cite “a new study,” but don’t name the publication or authors. Red-light the behavior your headline seemed to green-light: “This study doesn’t really say what you …

A Campaign to Put the “Dental” Back in “Presidential”

In what was arguably the biggest non-news item of last week: It’s official: President Barack Obama will clinch the Democratic nomination for president Tuesday [April 24], ending a low-key primary race that many Americans probably didn’t realize was happening. [Note: Some called this result nearly a month ago.] Obama is certain to reach the 2,778 …

Monday Morning Funny: Pawsing to Brush

Recently, one of our clients was telling us how much she enjoyed our newsletter and blog. A cat-lover, she then tucked her next appointment card into her wallet and said with a wink, “But you know, it could use more cats.” Well, we knew we just had to address this cat lack immediately! After all, …

Using Your Teeth as Tools – NOT the Best Idea Ever

Teeth aren’t tools – not that this stops people from using them that way: “I have one patient who broke a tooth because they were biting a fishing sinker,” said Dr. Deani Deskins-Knebel, dental director for the Columbus Neighborhood Health Center Inc. She also has had patients use their teeth to open packages, close small …

And “Sweet Tooth” Takes on a Whole New Meaning…

  Yes. It’s a cake. With teeth. And a tongue. And there are more where that came from.       You might be relieved to know these cakes aren’t for eating. They’re sculptures – part of Oakland artist Scott Hove’s “Cakeland” project. The concept? The sculptures have all of the appeal of the best …

Because What Toothpaste Dispensing Has Always Lacked Is Pizzazz, Right?

If you’ve shopped for a toothbrush lately, you’ve no doubt seen the gazillion gimicky toothbrushes marketed to make toothbrushing “more fun” for kids. You’ve got Barbie, Spiderman, Hello Kitty, Hot Wheels. Toothbrushes that light up. Toothbrushes that play music. And what do the grownups get?     But now you can accessorize your dental hygiene …